AI’s Next Phase: Erin Rushman on Turning AI Adoption Into Business Value
Erin Rushman has been named one of Crain’s Detroit Business’ Notable Leaders in Accounting, Consulting & Law. The honor comes at a pivotal moment. Across industries, organizations are moving beyond AI experimentation and pilot programs and confronting a more difficult question: How do we turn AI investments into meaningful business outcomes?
As Vice President of Strategy, Experience & Automation at Perficient, Erin helps organizations align customer experience, workforce enablement, and technology strategy to realize measurable value from AI and digital investments.
We recently sat down with her to discuss the question she hears most often from clients, how customer expectations are evolving, why organizations are shifting from change management to change enablement, and how AI is changing the way work gets organized and executed.
How Can Organizations Use AI to Make Employees More Productive?
It’s probably the most common AI question I hear from clients.
What’s interesting is that productivity...
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