AI guardrails and conversational innovation in insurance sector: Insights by Ganessan Soundiram, CTO, ICICI Prudential

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AI is increasingly finding practical applications across the life insurance value chain, from customer service and renewals to onboarding, underwriting, risk management and sales support. At the same time, insurers have to navigate challenges around scale, data privacy, governance, security and legacy technology.

In this exclusive interview, Ganessan Soundiram, Chief Technology Officer, ICICI Prudential Life Insurance, discusses where AI is seeing the most adoption in life insurance, the challenges of deploying it across complex processes, the importance of guardrails and human oversight, and why conversational interfaces could become an important way for customers, agents and employees to interact with insurance systems.

AI is everywhere, but where is it delivering the biggest business impact for life insurance today?

I think AI has been in existence for the last several years, but from the business impact perspective, we are seeing a huge amount of adoption in customer service. A conversational interface,...

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