AI engineer vs. forward deployed engineer: Which role delivers the most business value?

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ZDNET's key takeaways

  • Postings for forward-deployed engineers grew by 1,165% last year.
  • Some AI leaders say AI engineers are in a more valuable role.
  • Ultimately, the role that matters is one that brings value to the business.

You may have been hearing a lot of buzz lately about the role of forward deployed engineer (FDE) as a career option. But how viable an option is it? Among industry experts, opinions are mixed.

The number of job postings with the job title "forward deployed engineer," tracked through 2025, grew by 1,165% over the previous year, according to estimates compiled by Henley Wing Chiu, chief technology officer of Revealera. Top responsibilities of FDEs include working directly with customers, building and deploying AI and machine-learning systems, and integrating systems and APIs.

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