A Two-Person Startup Has Fixed One of the Most Hated Sounds in Modern Life

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To banish repetitive harsh beeps when pressing multiple buttons, like when you're cycling through the microwave's menus, Starling has also re-created the soft, premium click you get on your smartphone when typing. “I just wanted to see what a 4,000-Hz beep for one millisecond would sound like, and I was like, ‘Oh, that actually sounds pretty good.’ It would make a microwave infinitely more satisfying to use,” Corelitz says.

Coogan says it can be more challenging to communicate a lot with a little, which made the challenge more enticing to them both. But the response on Instagram seems to suggest there's more than sound aesthetics at stake here.

“One of the top things that people kept commenting over and over again was, ‘Oh my God, I would pay $50 more for a microwave that sounded better,’” Coogan says. It seems there's gold in them thar trills.

Sound Design

Richard Hughes,...

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