44% of CEOs struggle to demonstrate financial returns from AI, reports Gartner

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Forty-four per cent of CEOs struggle to demonstrate financial returns from artificial intelligence (AI) to stakeholders, even as technology becomes central to business strategy and growth, according to a Gartner survey.

The survey, conducted in April and May 2026 among 203 global CEOs and senior business executives, found that 75% of respondents plan to increase technology investment. Meanwhile, 62% identified revenue and business growth as a top strategic priority.

The findings indicate that businesses are continuing to invest in technology while facing challenges in translating AI adoption into measurable financial outcomes. Gartner said companies will need to rethink their operating models and business processes to generate greater returns from AI, rather than simply introducing the technology into existing workflows.

“The AI value problem will not be solved by simply adding more AI to existing ways of working,” said David Furlonger, distinguished vice-president analyst at Gartner. He said technology should give...

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