30 European family offices are looking to set up in Hong Kong as the city overtakes Switzerland in cross-border wealth

TL;DR

Hong Kong is attracting European family offices with tax incentives and China tech access after overtaking Switzerland as the top offshore wealth hub.

Around 30 European family offices have told Hong Kong’s investment promotion agency that they plan to set up operations in the city, according to InvestHK. The interest accounts for roughly 19% of the 160 family office cases InvestHK is currently handling and reflects a broader European pivot toward Asia that is being driven by tax incentives, China’s technology boom, and geopolitical rebalancing.

Jason Fong, InvestHK’s global head of family office, said several Italian families attended the Wealth for Good in Hong Kong Summit in March 2026 and subsequently held strategic discussions with the agency. “For European families seeking new growth momentum, Hong Kong offers something that has become remarkably rare: certainty, resilience, stability, innovation and opportunity in a single jurisdiction,” Fong told the...

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